Writing tutor

High school and university

Copywriting

Goal setting

A necessary skill

Requirements

Skills assessment

Why seeking help

Teacher’s comments

Knowledge translated clearly

Process

Do not work with all students — we both need to succeed

Student profile: high school and university

I do not pursue grades

I am a writer who teaches, not a teacher who writes

I am self-taught

Writing for ESL

Pursuit clarity

Syllabus

I write creatively, I do not teach creatively. I review assignments, review executions, ask questions and advise on clarity

I teach my process: what problem am I trying to solve. What do I think? Why do I think it? How do i distill the facts? How do I express my opinion? How do I defend my position? How do I do this with clarity and accuracy?

I’ve closed sales. My customers have signed on the dotted line. I’ve sold more stuff than any copywriter you’ll find. Cars, endoscope repair, cord blood storage, magazines, television shows, toys, package goods and more.

Brand storytelling

Beyond features and benefits

Every product has a story. Every plate of food. Every car, every destination, every event, every piece of software, every donation, every home.

Blogging and social content

Coveted content can keep you in front of prospects for years

One time blog posts can work wonders. Scheduled, strategic blogging and social content that leverages Facebook and Twitter are just the beginning.

Editing and proofreading

It ain’t about mssspellings

I use online grammar and spell-checkers. Everybody should. That said, online services are designed to avoid embarrassment, not engage buyers.

Temporary full time replacement

Full time. Remote. Perfect.

Every consultant, design studio and mid-sized agency needs help to fill in personnel gaps. Sometimes a project comes along that requires more resources than current full time staff can accommodate.

Portfolio

Grammar and usage

Expository writing

Creative writing

Report editing

Distance learning

Application