Writing for ten thousand hours
In college, I studied to be a graphic designer. Having owned a successful design studio for ten years, much of my professional profile was built during that time. Not because I was creating art, though.
Instead, it was built by running a small business. Operations, finance, human resources, marketing and sales made daily demands. Beyond running the business, the diversity of my company’s client base enriched my knowledge of various vertical business categories.
My experiences, and a bit of talent, allow me to write well. That, and the ten thousand hours of practice that Malcolm Gladwell suggests is a prerequisite for potency.
Back when CDs needed covers
I was trained to believe that ideas matter—in graphic design and in storytelling. In visual design, with an emphasis on the artwork that supports music marketing, I am attracted to the edge. In 2001, while re-teaching myself Photoshop, I created the spec designs included here.
I think they prove I’m a writer every bit as much as any prose. Check that, perhaps they prove I’m a creative director who speaks a few different languages.
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